Google Ads for Boating Businesses: Location Settings
Location targeting in Google Ads is critical. Be sure to verify these important settings.
Ferry Boat Going All Electric
The Angel Island Ferry will go all electric in 2024 if all goes to plan. The ferry operates between Tiburon, CA and nearby Angel Island in San Francisco Bay. The boat, carrying up to 400 people, will be quite an achievement given the amount of electrical power needed to move such a large vessel. Read […]
Tanker Rescues Sailor Off Puerto Rico
An 80-year-old man was rescued off Puerto Rico last weekend. The sailor lost control of the boat when the steering on his 44-foot sailboat Tao failed. Thankfully no one was hurt.
French Company Uses Kite To Help Propel Shipping To Greener Seas
“Everything old is new again.” — multiple As a lover of sailing, I’m always happy to see news like this. A French company, Airseas, associated with Airbus has used aviation design techniques to construct a “wing” to help large shipping vessels save on fuel. You can read more here. And be sure to watch the […]
Boating: Former Tesla Exec Turns to Electric Boats
Former Tesla exec is building electric boats now! https://www.tampabay.com/news/business/2022/12/27/out-tampa-bay-former-tesla-exec-is-betting-electric-boats/
Solving Big Problems?
Techniques I’ve used to tackle big problems
Innovative Company Breaks Open an Old Market
Sharrow Marine is promoting its new, innovative boat propeller design. It’s a new take on an old technology that promises to reduce drag and increase fuel efficiency for boats and aircraft. Check it out HERE.
Go With The Flow
Flow. In The Zone. Focus. On Fire. You’ve heard of it. Probably about a basketball player. That feeling when you are so focused on a task — or music or game — that everything clicks perfectly. Distractions slide into the background, you are getting things done, almost effortlessly. You and the object of your attention […]
Google Ads Negative Keywords Made Easy + 2 Helpful Tools
Negative keywords are critical to preventing wasteful clicks on your Google Ads account. But they can be a pain to manage. Watch to learn my fast and easy way to find the negative keywords that matter most. Save time and money…what could be better? Post back your questions and comments. — Cheers, Steve https://youtu.be/cKI1qooPnEc
Free Keyword List for Boat / Charter Companies
How to find great keywords for charter businesses using Google Ads