Study your competition with these 3 advanced techniques.

Audience Targeting Gives Boating Companies An Edge in Google Ads

Watch me review and critique one famous and two lesser known boating advertisers.

Improve lead quality with these tested methods for Google Ads.

Remarketing can be a key part of a successful Google Ads strategy.

Location targeting in Google Ads is critical. Be sure to verify these important settings.

The Angel Island Ferry will go all electric in 2024 if all goes to plan.  The ferry operates between Tiburon, CA and …

An 80-year-old man was rescued off Puerto Rico last weekend.  The sailor lost control of the boat when the steering on his …

“Everything old is new again.”   — multiple As a lover of sailing, I’m always happy to see news like this.   A French …

Former Tesla exec is building electric boats now!   https://www.tampabay.com/news/business/2022/12/27/out-tampa-bay-former-tesla-exec-is-betting-electric-boats/

Techniques I've used to tackle big problems

Sharrow Marine is promoting its new, innovative boat propeller design.  It’s a new take on an old technology that promises to reduce …

Flow. In The Zone. Focus. On Fire. You’ve heard of it.  Probably about a basketball player.  That feeling when you are so …

Negative keywords are critical to preventing wasteful clicks on your Google Ads account.  But they can be a pain to manage. Watch …

How to find great keywords for charter businesses using Google Ads

One of the biggest questions we all have about Google Ads:  how do I know what to budget?  Watch my approach developed …